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Implement and assist in maximizing the use of Google Tag Manager on the ESCAP website.

UN ESCAP Thailand

06 Apr 2021 Apply now Share
06 Apr 2021 Apply now Share
Background and objectives
UN ESCAP Thailand would like to implement a Google Tag manager on its website. Currently Google Analytics is being used for reporting. In addition ESCAP would like to better understand how to capitalize on the features of Google Tags to improve its reporting on usage of the website. To this end we are looking for one Online Volunteer who will support us by implementing and assisting in maximizing the use of the Google Tag Manager on our website. Specifically, the Online Volunteer will 1) Provide a briefing session to the ESCAP web team to explain the functionalities of Tag Manager 2) Define the configuration requirements in collaboration with the web team 3) Set up Tag manager add-in on Drupal 4) Set up a Google Tag Manager account and link it to the existing analytics account 5) Set up and demo Tag manager in the test system 6) Gather feedback and implement it in the production system
Technology development
Other information and telecommunications technology experience
ESCAP reports on the usage of its website and we would like to better understand how Google Tag manager can be used effectively to maximize the insights that we can gain from the reporting that we can get from it.
Volunteers: 1 needed
6-10 hours per week / 10 weeks
Knowledge of Google Tag Manager

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